A campaign setup agent for a B2B marketing agency in Australia
How an Australian B2B marketing agency builds ad campaigns as drafts from an approved media plan.
- Sector
- A B2B marketing agency
- Country
- Australia
- Status
- In build
The problem
Account teams built every ad campaign by hand from an approved media plan spreadsheet, across several ad platforms.
What we built
An agent that reads the approved plan and checks it for errors before anything is built. It shows a summary for a person to approve, creates the campaigns as drafts in each ad platform and keeps a log of every run and every approval.
How it works
- The agent reads the approved media plan and checks it for errors.
- It shows a summary for a person to approve.
- It creates the campaigns as drafts in each ad platform.
- A person reviews and launches them, and every run and approval is logged.
Where a person checks
Campaigns are created as drafts only. A person always launches them.
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Next step
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- 100+
- Live clients in
- AU / SG / VN / ID
- Kickoff to live
- 2 to 4 weeks
- Code and data
- Yours
You own everything we build. No lock-in.
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