Case study

A campaign setup agent for a B2B marketing agency in Australia

How an Australian B2B marketing agency builds ad campaigns as drafts from an approved media plan.

Sector
A B2B marketing agency
Country
Australia
Status
In build

The problem

Account teams built every ad campaign by hand from an approved media plan spreadsheet, across several ad platforms.

What we built

An agent that reads the approved plan and checks it for errors before anything is built. It shows a summary for a person to approve, creates the campaigns as drafts in each ad platform and keeps a log of every run and every approval.

How it works

  1. The agent reads the approved media plan and checks it for errors.
  2. It shows a summary for a person to approve.
  3. It creates the campaigns as drafts in each ad platform.
  4. A person reviews and launches them, and every run and approval is logged.

Where a person checks

Campaigns are created as drafts only. A person always launches them.

Next step

Seen one you want?We'll build it around your team.

Book a 30-minute call. We look at how your team works, pick where an agent helps first, and build it. You own what we build.

Automations deployed
100+
Live clients in
AU / SG / VN / ID
Kickoff to live
2 to 4 weeks
Code and data
Yours
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